Who We Are
Sugar & Ink Media is a storytelling agency built on the belief that every organization has a story worth telling.
Founded by journalist and multimedia storyteller Lindsay Lawrence, Sugar & Ink helps nonprofits, small businesses, entrepreneurs, and community organizations communicate with purpose. Our background in journalism shapes how we approach every project: we listen first, ask thoughtful questions, and uncover the stories that resonate long after someone scrolls past.
Whether we're managing social media, producing short-form video, covering live events, or developing a content strategy, our goal remains the same—to create content that reflects who you are and why your work matters.
We believe the strongest brands aren't built by chasing trends. They're built by earning trust through consistent, meaningful storytelling.
Our Name
The name Sugar & Ink represents the balance at the heart of everything we create.
Sugar reflects warmth, creativity, optimism, and the relationships that bring stories to life.
Ink represents journalism, storytelling, and the lasting impact of words, images, and visual media.
Together, they embody our approach: thoughtful storytelling with both heart and purpose.
Our Mission
Our mission is to help purpose-driven organizations tell stories that educate, inspire, and strengthen their communities.
We believe professional storytelling shouldn't be reserved for large corporations with massive marketing budgets. By providing thoughtful, affordable content strategy, social media management, video storytelling, and event coverage, we help organizations amplify their voices, deepen audience engagement, and share the impact of their work with confidence.